The US Tire Manufacturer's Association (USTMA) started National Tire Safety week has an annual initiative that aims to educate motorists about simple yet essential steps for proper tire care, safety, and maintenance as an essential part of road safety. In 2022, I owned building the social media toolkit for the campaign. Content Brief: To create a toolkit … Continue reading National Tire Safety Week 2022
Project Brief: To create a Search engine optimized and user centered design to attract and convert more leads to customers for a small beauty boutique owner.
Content Brief: Knightscope wants to begin an email campaign to build brand awareness, and drive leads. Email They would like to gain MQLs through an introductory email blast Goals: Write engaging emails, drive traffic to the website, convert through forms, increased brand awareness Responsibilities: topic research, writing, editing, reviewing, email design, testing, email launching Tools: … Continue reading E-Blast for RoboCops
Content Brief: Lustful Olive is a luxury olive oil e-commerce company that imports 100% authentic olive oil directly from the Mediterranean. The client is looking for a few assets that they can post on their e-commerce site to help generate traffic. They need the following items.
Content Brief: Target Keywords - "Website Design Company" "Web design agency near me" The word count was 800-1000 words Goals: Write engaging content, improve keyword ranking, drive traffic to the website, increase conversions
Content Brief: 800-1000 words using keywords "Potty training" "Signs to start potty training" The search intent is to learn ways to potty train a child The Goal: Write engaging and educational content, increase traffic to social media, increase conversions Responsibilities: Keyword research, topic research, writing, editing, reviewing, compiling and edit graphics
This is my process for writing Search engine optimized copy for a small design firm The target keywords for this project are "Small business SEO". The word count was 600-800 words. I used SEMRush to conduct keyword research. The goal was to drive traffic to the site and convert our target audience to strong leads
Stephanie Benoit 